Case study

Philip Shepherd



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When we began working with Philip Shepherd, he was preparing for a global conference and needed a team to help develop the right offerings and funnels to maximise his opportunity and exposure.

The Problem

There was no digital strategy in place for the organisation and we needed to develop one from scratch:

  • No offerings
  • Didn't maximise existing resources
  • No Digital Strategy

Our Solution

After a couple of initial discussions on understanding the main bottlenecks for their organisations, it was clear that the company didn't have the in-house expertise to execute on what was required for their next stage of the roadmap. So we quickly devised a plan - allocating our resources that gave clear deliverables what we could do and timeframe associated.

  • Streamling email sequences and creating a better segmentation system.
  • Design & develop a new landing page
  • Build nurturing campaigns for prospects

The Outcome

The launch happened on time as expected, selling their digital course and selling out on virtual the event they had planned. The new pages, sequences and automations has the desired effect of creating more simplicity for the brand so they could focus on the most important tasks.

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